Kansas City, MO, September 10, 2026 — Hy-Vee is supporting Ronald McDonald House Kansas City through the promotion of Red Thursday flags. The initiative involves key personnel from Hy-Vee actively encouraging the sale of these flags, with proceeds designated for the charity.

Among those promoting the flag sale is Mike Jeffries, identified as the Chief Development Officer for Hy-Vee. He is joined by Shane and Kerrigan, also associated with Hy-Vee, in this effort to raise funds for the Ronald McDonald House in Kansas City.

The specific details regarding the start date of the flag sale, the individual prices of the flags, or the projected fundraising goals were not provided in the summary. The duration of the promotion and the specific roles of Shane and Kerrigan beyond their involvement in promoting the sale were also not detailed. Information on how consumers can purchase the flags or the specific impact these funds will have on the Ronald McDonald House Kansas City’s operations was not available.

Ronald McDonald House Charities (RMHC) operates programs that provide comfort, care, and support to families with sick children. The Ronald McDonald House Kansas City is one such chapter that offers a home-away-from-home for families receiving critical medical care in Kansas City-area hospitals.

This promotional effort by Hy-Vee aims to leverage its customer base to contribute to the charitable mission of Ronald McDonald House Charities. The Red Thursday flag sale is presented as a direct method for consumers to participate in supporting families in need.


Story summarized from the original created by KCTV5 Staff on www.kctv5.com, see more information here.

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